In the spotlight: Cherry vine tomatoes voted best product of the year
Good taste, presentation, user-friendliness, and value for money: these were the reasons why German consumers voted the cherry vine tomatoes from Royal Pride in Middenmeer as the best vegetable of the year. Royal Pride supplies these tomatoes to the supermarket chain Netto and other companies.
Royal Pride was pleasantly surprised with this international award. Approximately 31,500 German consumers voted online, with a total of 172 products to choose from across 32 categories. The Dutch cherry vine tomatoes of the brand Markttag was the winner in the ‘Vegetables and Herbs’ category.
Recommend to others
In addition to assessing the direct product characteristics, respondents were also allowed to indicate whether they were buying the product on a recurring basis and if they would recommend it to others. Royal Pride’s cherry tomatoes also scored very high on these points.